In the ever-evolving digital era, content creators have emerged as influential figures who shape and define the online landscape. From videos and podcasts to blogs and social media...
In today’s rapidly evolving world, digital marketing and entrepreneurship have become intertwined with the advancements in artificial intelligence (AI). As technology continues...
At WordCamp Lisbon 2023, I had the opportunity to share my experience and advice in my talk titled “The Importance of Personal Branding for Professionals: Building Relationships...
“If you don’t understand people, you don’t understand business” Simon Sinek.Let me make a confession first. As an introvert, leading up to the Websummit...
Some time ago I saw a very interesting film called “The Call of the Wild” that I loved, and coincidentally, I watched it again this week. I couldn’t help but share...
Last year, talking to a businesswoman at an event, in Lisbon, she told me the following:“Some clients don’t understand my work. They come up with strange objections. They...
Inbound marketing is a marketing approach that focuses on creating valuable content and experiences that attract potential customers to your brand, rather than interrupting them with...
Content marketing is a critical aspect of digital marketing that involves creating and sharing information, messages, and resources with target audiences. The goal of content marketing...
The importance of communities in my adaptation to PortugalMy adaptation in Portugal has been a process of intercultural adaptation with several stages. In the beginning, I felt motivated...