In the fast-paced, technology-driven world of business, success is not simply a product of skill or innovation. It thrives on connections. In many ways, business can be seen as a complex...
Posted 09/19/2024
With digitalisation, communities are the ones that define, strengthen, and propel brands towards success, evolving beyond mere products or services. A thriving community not only boosts...
Posted 09/09/2024
In today’s digital age, brands are bombarded with countless marketing channels. From meticulously crafted social media campaigns to targeted advertising, businesses are fighting...
Posted 07/14/2024
We live in an information-saturated world with a shrinking attention span. Cutting through the digital noise has become the biggest challenge in marketing today. Traditional methods...
Posted 02/04/2024
Networking is a crucial skill for success in the professional world. However, effective networking is not just about collecting business cards and exchanging compliments; it’s...
Posted 01/15/2024
In the ever-evolving digital era, content creators have emerged as influential figures who shape and define the online landscape. From videos and podcasts to blogs and social media...
Posted 07/07/2023
At WordCamp Lisbon 2023, I had the opportunity to share my experience and advice in my talk titled “The Importance of Personal Branding for Professionals: Building Relationships...
Posted 05/28/2023
Last year, talking to a businesswoman at an event, in Lisbon, she told me the following:“Some clients don’t understand my work. They come up with strange objections. They...
Posted 04/26/2023
