In the fast-paced, technology-driven world of business, success is not simply a product of skill or innovation. It thrives on connections. In many ways, business can be seen as a complex...
Posted 09/19/2024
With digitalisation, communities are the ones that define, strengthen, and propel brands towards success, evolving beyond mere products or services. A thriving community not only boosts...
Posted 09/09/2024
In today’s dynamic and interconnected world, entrepreneurship has emerged as a driving force behind societal progress and economic growth. As individuals seek to turn their innovative...
Posted 01/12/2024
My experience working with communities in Colombia was incredibly enriching. During this time, I came to understand the power that communities hold for an individual when they become...
Posted 11/04/2023
Governance, or “gobernanza” in Spanish, in the context of marketing and internal communication, is essential for maintaining cohesion, efficiency, and transparency within...
Posted 10/15/2023
In today’s rapidly evolving world, digital marketing and entrepreneurship have become intertwined with the advancements in artificial intelligence (AI). As technology continues...
Posted 07/05/2023
Last year, talking to a businesswoman at an event, in Lisbon, she told me the following:“Some clients don’t understand my work. They come up with strange objections. They...
Posted 04/26/2023
