With rapid technological advancements, shifts in consumer behaviour, and an increasingly digital-focused world, marketing professionals today face an ever-evolving landscape. To remain...
Posted 11/06/2024
In today’s digital age, brands are bombarded with countless marketing channels. From meticulously crafted social media campaigns to targeted advertising, businesses are fighting...
Posted 07/14/2024
It's never too late to pursue your dreamsIn a constantly changing world, where technologies evolve at breakneck speed and the demands of the labor market transform rapidly, the...
Posted 07/11/2024
In today’s digital world, blogging has become an essential tool for content creation and the promotion of brands and businesses online. In this article, we will delve into what...
Posted 11/05/2023
At WordCamp Lisbon 2023, I had the opportunity to share my experience and advice in my talk titled “The Importance of Personal Branding for Professionals: Building Relationships...
Posted 05/28/2023
Last year, talking to a businesswoman at an event, in Lisbon, she told me the following:“Some clients don’t understand my work. They come up with strange objections. They...
Posted 04/26/2023
Having a strong online presence is essential for any business. This means having a well-designed website, an active blog, and a strong presence on social media. But these main tools...
Posted 09/05/2021
When we create a business or want to offer our professional services it is of great importance to strengthen the image we have both digitally and in person.Today more than ever is...
Posted 08/15/2021
What is Networking?Create links with individuals who have interests and goals similar to yours, with the purpose of sharing experiences, knowledge and employment or business opportunities.Network...
Posted 08/07/2021
